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Sony Joseph
VP, Data Products , FreeWheel

As Vice President of Data & Platforms for Freewheel, Sony Joseph is responsible for unleashing the power of data at scale for Freewheel’s premium client base, including ABC, AOL, DIRECTV, ESPN, and NBC Universal, and helping them leverage Freewheel’s data to enhance their ad product experience and revenue.


Prior to joining FreeWheel, Sony helped drive product leadership for Intuit’s analytics cloud platform and before that all things data at Mint.com. He has rich experience spanning 16 years in various startups across multiple domains from predictive analytics to mobile and retail in a variety of product roles.